Why Pinterest Is a Game-Changer for Surface Pattern Designers

Free Pinterest Growth Challenge with Expert Meagan Williamson.

When I first started using Pinterest, I saw it as just another platform to post my designs. What I didn’t realize at the time was how powerful it could be for long-term visibility and licensing opportunities. Unlike social media, where posts disappear in the scroll after a few hours, Pinterest pins keep working for you months, even years, after you publish them.

Last year, I took Meagan Williamson’s PinPotential program, and it completely changed the way I think about Pinterest. Since then, I’ve had licensing enquiries come directly from Pinterest and even had several of my pins rank at the very top of search results in my industry.

Learning from the Best

Meagan is a true Pinterest expert. She’s worked with businesses across all industries and brings a wealth of knowledge that’s easy to understand and apply. What I love most about her teaching style is that she breaks Pinterest down into simple, actionable steps that anyone can follow.

As a surface pattern designer, I was able to take her strategies and tailor them to my world, sharing collections, showcasing my designs, and building a presence that attracts both art directors and brands.

You can watch the interview we did together here, where we dive into how artists and designers can make the most of Pinterest.

Beyond My Pinterest Workshop

I love teaching surface pattern designers how to use Pinterest in my own workshop, but if you’re ready to dive deeper, Meagan’s PinPotential course is the next step. It’s a robust program designed to help you finally understand how Pinterest works and how to use it as a growth engine for your business.

It’s not just about posting pretty pictures, it’s about creating a strategy that helps you show up in search, reach more people, and turn that visibility into opportunities and clients.

Join the Free Pinterest Growth Challenge

If you’re not quite ready to commit to the full program, there’s also a fantastic way to start: the Pinterest Growth Challenge.

This free 5-day training is designed to help you get real results on Pinterest, without the guesswork.

📅 September 22–26, 2025

Here’s what you can expect:

• Monday: Your Pinterest Plan – A quiet superpower for growth that keeps working long after you post.

• Tuesday: Q+A.

• Wednesday: The Discovery Shift – Unlock a strategy that turns overlooked content into endless reach, saves, and sales.

• Thursday: Your Conversion System – Learn how to turn visibility into subscribers, sales, and opportunities.

• Friday: Live Coaching + Implementation.

• Sunday (Bonus): The 3 mistakes keeping you stuck on Pinterest — and how to overcome them.

One new change this round: the core trainings for Days 1–3 will be pre-recorded, so you can watch them on your own schedule and still join live for the Q+A and coaching calls.

Final Thoughts

Pinterest has been one of the most impactful platforms in my business as a surface pattern designer. It’s given me visibility, licensing enquiries, and opportunities that simply wouldn’t have happened on other platforms.

If you’ve been curious about how to make Pinterest work for you, I can’t recommend Meagan Williamson’s teaching enough. Whether you join her free Pinterest Growth Challenge or dive straight into PinPotential, you’ll walk away with a clear strategy that you can actually use.

Sign up for the free Pinterest Growth Challenge here — and don’t miss your chance to finally make Pinterest work for you!.

*this is an affiliate link so I may earn a commission, however I only ever promote courses I have taken myself and have found to be truely helpful!